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The technology podcast for people who challenge conventional wisdom

This GUEST GUIDE helps you prepare so you can have a great guest experience!

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About Our Audience

The audience of Tech Done Different primarily hail from technology and/or security. They include executives, software developers, and security professionals.

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If you come from technology and/or security yourself, provide insights from that industry experience.

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If you come from other fields, frame your insights in ways that leaders (especially those in technology and/or security) can implement. 

 

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Audience Struggles

These are the kinds of things our audience struggles with. Any insights you can give to help on these topics will resonate powerfully.

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  • Many priorities compete for limited resources. It can be hard to understand where to invest, and how to convince others.

  • It's hard to build teams that excel, retain top performers, and weed out poor performers.

  • Technology changes fast, and it can be difficult to account for change.

  • There's never enough money.

  • Too many things need to be done by deadlines that are too short with too few skilled people to make it happen.

  • Security is chaotic, complex, and maybe not even their entire job. Yet, they're expected to do it with excellence anyways.

  • When things go wrong, it's their butt on the line.

  • Even if few people admit it, many people suffer from imposter syndrome: doubting whether they're good enough to be in the position they're in. They want to make a meaningful difference.

  • Security is hard to justify, let alone do. It's hard to communicate about. It's hard to measure ROI.

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... and more! This is just a sampling to give you a sense.

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Seed Questions

If you did a pre-call with Ted, that will be the basis of your discussion.
 
If you didn't, here are some questions to prompt your thinking: 

  • What’s the biggest piece of conventional wisdom you rejected? Why did you reject it? What was the result?

  • What’s your most proud success? What did you do differently to make that happen? 

  • What’s a failure you learned from? What went wrong? What do you do differently now as a result? 

  • If you could travel back 10 years, what would you do differently? What advice would you give a younger you?

  • What’s the biggest misconception about security in your company? How do you overcome it? 

If you want to go somewhere else with the conversation, feel free to! As long as we serve the audience, we're in good shape.
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Logistical Prep

1) Before your podcast appearance

  • Think of stories to tell. Consider the audience, what they’re looking for, and how your stories can help them

  • If you haven't already, follow Ted here

2) On your podcast appearance

Sound matters! 

  • Headphones are required

  • If your headphones don't have a mic, an external mic is required

  • (laptop mics are a no-no! They make you sound echoey, pick up the host's audio, and generally produce a bad listening experience. We want your expertise to shine!)

  • Find a quiet place

  • Mute notifications: phone/computer/devices

  • Avoid hitting the table, clicking pens, and making other distracting sounds

 

Video matters, too! 

  • Ensure a good internet connection (wired is best). You can check your speed at https://speedtest.net, and make sure you're getting at least 20 mbps (if not, move closer to your router or plug directly into it)

  • Light your face, and avoid light in the background (so you’re not silhouetted). 

 

Other things to keep in mind:

  • Please refrain from swearing (which is pretty f*****g hard for me, tbh!)

  • Talk about your company or whatever you want to highlight, for sure! However, limit mentioning your company by name; we don't want to alienate the audience by thinking they're being sold something.

  • Although we've blocked off an hour, each interview is typically 30-45 minutes.

  • The podcast is done via Zoom video, and we'll capture both audio and video.

  • The interview style is informal, and it's my goal to have you share your story with my audience.

  • Aside from that, just remember to tell us your stories! Facts are informative, stories are engaging. 

 

Oh, and don’t stress it.

This is a fun, informal conversation.

You’re awesome -- which is why you’re on this show -- and the point is just to share your awesomeness with the audience.

3) After your podcast appearance

  • Send the recording out to your network! You’ll be emailed a link to your episode to share.

  • Suggest another guest! If you have a friend or colleague that you think would be good for this show, introduce us to that person!

THANK YOU 

for sharing, and 

CONGRATS 

for being on the show!
 

 

Your story will make a difference in the lives of others.

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